Level 3 Digital Marketer Click here to download flyer 

Qualification  

Digital Marketer 
CIM Award in Digital Marketing 

Level 

Duration  

18 months 
Retail apprentices in a Supermarket

 

Unfortunately we aren’t able to take any new learners onto this programme at present. Please contact us to be kept informed when we next have availability. 

Role Profile 

The Digital Marketer apprenticeship is suitable for individuals who are working in a marketing role, ready and keen to develop their digital marketing skills. 
 
The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digital marketer will typically be working as part of a team, in which they will have responsibility for some of the 
straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions. They will normally report to a digital marketing manager, a marketing manager or an IT Manager. 
 
What you will learn: 
Principles of coding 
Marketing principles 
Digital and social media strategies 
Digital etiquette 

End-point assessment – What is this? 

End-point assessment is a new way of assuring quality in the apprenticeship system. It replaces the existing model of continuous assessment resulting in qualifications. 
 
Once an apprentice has completed their apprenticeship, they will be ‘signed off’ by their employer/ provider as ready for end-point assessment of their knowledge and practical capabilities. In most cases, the assessment will be graded and must show the apprentice is fully competent and productive in the occupation. 
 
Retailer End Point Assessment consists of: 
Summative Portfolio 
Synoptic Project 
Employer Reference 
Interview 

Next Steps 

For more information on Apprenticeships or to apply for an apprenticeship, please contact the Business Development Team on; 
01329 825805 

Project Management 

28a Lower Bath Lane 
Fareham, Hampshire 
PO16 0DH 
By Phone 
01329 825805 
By Email 

Recognition 

European Social Fund Logo
Ofsted Outstanding Logo
Skills funding agency logo
Apprenticeships logo
Matrix logo
Training Excellence logo
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